State Brand

Brand SA

Brand SA supports local, and celebrates all that is great about South Australia.

We’re passionate about South Australia’s incredible produce, manufacturers, services and experiences. At home, we guide consumers towards choosing locally made or owned products. Beyond our borders, we shine a light on the state we love and all it has to offer the world.

Brand SA also acts as a custodian of the State Brand managing registrations and driving its use within the state and on millions of products exported around the globe.

Meet Brand SA’s Board members who have been appointed to raise the profile of South Australian business products, produce, services and experiences.

Spend Your Support

Brand SA is supporting small businesses in the Murray River regions, by encouraging South Australians to ‘buy local’ in flood-affected communities this summer.

The best way to send your support to the flood-affected Murray River regions is to spend it.

Visit spendyoursupport.sa.gov.au for an incredible array of quality produce, award-winning wine and gin, delicious produce and unique accommodation and experience vouchers.